Scores Atlantic City

NightClub Visuals

3D Animation / Content Creation


Scores Atlantic City property at The Trump Taj Mahal in Atlantic City NJ. Unexpected, uninhibited and unparalleled entertainment environment.

V Squared Labs in collaboration with Sound Investments was put to the task of creating all video content and integrating visual performance systems throughout the clubs intriguing venues. This design challenge included five different rooms with a wide array of HD televisions and LED video display surfaces. V Squared Labs senior producer Chris Kraft lead the charge on the live action production with over 6 days of  photography acquired in 4K digital resolution. The entire VSL team collaborated at a very high level integrating multiple shooting spaces, visual themes, green screen and practical acquisition techniques. Elaborate computer graphics worlds were created starring the variety of actors/actresses filmed. Using Resolume Arena and Brightsign server technology we deployed the hours of original visual material through the diverse entertainment spaces enabling real time visual performance for operations.

Deliverables: Creative Direction, Video Content, 3D Animation, System Engineering and Installation

©2013 Produced by V Squared Labs Inc.

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